Are You Feeding Your Business the Right Way?
If you’re new to internet or network marketing, you might feel confused about how to get leads and sales. Do you wait for people to come to you, or do you go out and find them? The answer lies in understanding the difference between prospecting and marketing—or as I like to call it, hunting and planting. Just like a farmer plants seeds and waits for the harvest, marketers plant seeds through their content. But sometimes, you have to be a hunter, going out and getting what you need right now to keep your business alive.
Let’s break down these two approaches and see why both are important—especially if you’re just getting started.
Hunting for Leads to Feed Your Business
Imagine you’re out in the wild with nothing but a spear and an empty belly. You’re hungry, and you need to eat now! What do you do? You hunt.
Prospecting is like hunting. It’s when you actively seek out people who might be interested in your product or opportunity. Instead of waiting for them to come to you, you’re out there finding them—sending messages, making calls, and having conversations. For new marketers, this is the fastest way to “feed” your business. Without it, your business could starve while waiting for people to come to you.
On the other hand, marketing is more like planting seeds. It’s when you create content, ads, and funnels that attract people to you over time. It’s a slower process but can lead to a steady flow of leads in the future. The more seeds you plant now, the better your harvest will be down the road.
Prospecting (Hunting): Get Immediate Results
When you’re prospecting, you’re actively reaching out to potential customers or partners. This could be through direct messaging on social media, making cold calls, or meeting people at networking events.
Why is prospecting so important for new marketers?
- It brings quick results – You don’t have to wait for people to find you.
- You control the process – You decide how many people you reach out to.
- You learn fast – Talking directly to people helps you understand what they need and how to sell better.
Prospecting should be a daily activity when you’re new because it guarantees you’re taking action. You can’t afford to wait for things to happen—you have to go out and make them happen!
Marketing (Planting): Build Long-Term Success
Marketing, or planting seeds, involves creating valuable content that pulls people toward you. This includes blog posts, YouTube videos, email campaigns, and social media content. Over time, people will come to you because they trust you and like what you offer. But remember, marketing takes time to see results.
Why should new marketers also focus on marketing?
- It builds your brand – People get to know, like, and trust you over time.
- It attracts leads on autopilot – Once your marketing is out there, it works for you 24/7.
- It scales your business – Marketing can reach a wider audience without you needing to work harder.
While hunting (prospecting) gets you immediate results, planting (marketing) ensures you’ll have a full harvest of leads and customers in the future.
FAQs: Prospecting vs. Marketing
- Can I just rely on marketing to get leads?
- Not at first! Marketing takes time to build, so when you’re new, prospecting is essential for getting leads right away.
- How do I balance prospecting and marketing?
- Focus on hunting daily to get quick results while planting seeds through content marketing that will grow your business in the future.
- Which is more important: prospecting or marketing?
- Both are important! Prospecting feeds your business now, and marketing ensures long-term growth.
Ready to Hunt and Plant for Success?
Are you struggling to get your business off the ground? It’s time to start hunting! Prospecting will bring you leads today while marketing will build your future success. If you’re ready to learn the best strategies for both, I invite you to join my Free Affiliate Marketing Course. Get instant access and start building a thriving business today. Click here to get started!
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🌱 Are You Hunting or Planting for Your Business? 🌱
If you’re only waiting for leads to come to you, your business might be starving!
Prospecting is like hunting—it brings you results right now. But marketing is like planting seeds—it grows your future success. 💪
Want to learn how to do both? Join my Free Affiliate Marketing Course and get started with strategies that feed your business today and tomorrow! 🌟
To Our Unlimited Success!
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