Everyone who has an online business needs to create a sales funnel in order to convert his website visitors into paying customers.

If you fail to do that, you will hardly make any money.

What is a Sales Funnel?

A sales funnel is a marketing concept that maps out the journey a customer goes through when making any kind of purchase. The model uses a funnel as an analogy because a large number of potential customers may begin at the top-end of the sales process, but only a fraction of these people actually end up making a purchase.

The sales funnel is one of the most fundamental concepts in sales and marketing. The top of the funnel signifies the goal of every business — to generate as many leads as possible — while the narrow bottom reflects how many of those leads are converted to customers by the end of the sales process.

Stages of a sales funnel can vary, but a traditional model follows these phases:

  • Awareness
  • Interest
  • Desire
  • Action

Successful businesses don’t just make sales here and there. They make sales consistently and with high enough volume that they can comfortably hire full-time employees. They know that despite having regular expenses, they are going to be profitable.

So how do they do it?

In this video, I will be showing you what sales funnels are, the stages of a sales funnel and examples of how I use sales funnels to achieve consistent growth and predictable revenue.

Nate Leung



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