Do you have a pleasing personality? As a beginner affiliate marketer, you might think that technical skills, like SEO and marketing strategies, are the only things you need to succeed in the business. However, there is another aspect of the game that is often overlooked but just as important – your personality. In this article, we will explore the principles of a pleasing personality as outlined by Napoleon Hill, a renowned author and motivational speaker. By the end of this article, you will understand how to develop a winning personality that can attract and retain customers.
What is a pleasing personality?
Before we dive into the principles of a pleasing personality, let’s first define what it is. Simply put, a pleasing personality is the sum total of qualities and traits that make you likeable, charming, and attractive to others. It encompasses your behavior, attitude, communication style, and emotional intelligence.
Why is a pleasing personality important for affiliate marketing?
As an affiliate marketer, your job is to convince people to buy a product or service through your unique link. You need to establish trust and credibility with your audience, which can be difficult if you come across as cold, distant, or unfriendly. A pleasing personality can help you build a rapport with potential customers, leading to increased sales and a loyal following.
The six principles of a pleasing personality
Napoleon Hill identified six principles that make up a pleasing personality. Let’s take a closer look at each one:
1. Positive mental attitude
Having a positive attitude is the foundation of a pleasing personality. It means focusing on the good in any situation and maintaining a can-do spirit even in the face of adversity. Customers are attracted to people who radiate positivity and optimism.
2. Flexibility
Flexibility refers to your ability to adapt to changing circumstances and handle unexpected situations with grace. It means being open-minded and willing to compromise to achieve a common goal.
3. Tact and diplomacy
Tact and diplomacy are essential qualities for anyone who wants to succeed in affiliate marketing. It means knowing how to communicate with people in a way that is respectful, polite, and non-threatening. It also means avoiding confrontations and finding win-win solutions.
4. Sense of humor
A sense of humor can be a powerful tool in building a rapport with customers. It means being able to find the funny side of things and not taking yourself too seriously. However, it’s important to use humor appropriately and avoid offensive or inappropriate jokes.
5. Personal magnetism
Personal magnetism is the ability to attract and influence others through your personality. It encompasses qualities such as confidence, charisma, and a strong sense of purpose. People with high levels of personal magnetism are often described as “born leaders.”
6. Skill in human relations
Finally, having skill in human relations means being able
to understand and empathize with other people’s needs and emotions. It involves active listening, effective communication, and the ability to build and maintain relationships.
How to develop a pleasing personality
Now that we understand the principles of a pleasing personality, let’s explore some ways to develop it.
1. Practice positive thinking
One of the easiest ways to cultivate a positive mental attitude is to practice gratitude and focus on the good in your life. Write down three things you are grateful for every day, and reframe negative thoughts into positive ones.
2. Be open-minded
Being open-minded means being receptive to new ideas and perspectives. Make an effort to learn about different cultures, lifestyles, and beliefs, and be willing to step out of your comfort zone.
3. Learn to listen actively
Active listening involves paying attention to the speaker, asking clarifying questions, and providing feedback. It shows that you value the other person’s thoughts and opinions and can help you build stronger relationships.
4. Use humor appropriately
Humor can be a powerful tool in building rapport with customers, but it’s important to use it appropriately. Avoid offensive or inappropriate jokes and be sensitive to cultural differences.
5. Develop your communication skills
Effective communication involves not only speaking clearly and concisely but also listening actively and using nonverbal cues. Take courses or workshops on public speaking and interpersonal communication to improve your skills.
6. Improve your body language
Body language can communicate more than words, so it’s important to be aware of your nonverbal cues. Make eye contact, use open gestures, and stand or sit up straight to convey confidence and approachability.
7. Be empathetic and understanding
Finally, try to put yourself in other people’s shoes and understand their perspective. Show empathy and compassion, and be willing to help them find solutions to their problems.
Common mistakes to avoid when developing a pleasing personality
While developing a pleasing personality is important, there are some common mistakes to avoid:
Being insincere or fake
Trying too hard to please everyone
Failing to set boundaries
Neglecting self-care
Forgetting to be assertive when necessary
Conclusion
In conclusion, developing a pleasing personality is a crucial component of success in affiliate marketing. By following the principles outlined by Napoleon Hill, such as maintaining a positive mental attitude, being flexible, and having a sense of humor, you can build strong relationships with your audience and increase your sales. Remember to practice active listening, improve your communication skills, and show empathy and understanding to those around you.
FAQs
Can a pleasing personality really affect my sales as an affiliate marketer?
Yes, a pleasing personality can help you build trust and rapport with potential customers, leading to increased sales and a loyal following.
What if I’m an introvert? Can I still develop a pleasing personality?
Absolutely! A pleasing personality is not about being outgoing or gregarious, but rather about being genuine, empathetic, and respectful.
Can I fake a pleasing personality?
It’s not recommended. People can usually tell when someone is being insincere or fake, and it can harm your credibility and reputation.
Is it possible to develop a pleasing personality overnight?
No, developing a pleasing personality takes time and effort. It requires a willingness to learn, practice, and be open to feedback.
How can I tell if my personality is pleasing?
Ask for feedback from friends, family, and colleagues. They can give you an honest assessment of your strengths and areas for improvement.
The single most successful way to do this is via email marketing, whether you run a business, a website, or a blog and want to grow your audience and interaction.
Almost all top marketers will tell you this if you pay attention to them. They almost always claim that email is the most crucial component of their marketing and the factor that contributed to their success. There is a valid explanation for this, too. Or ten… You can communicate with your audience very directly by using email marketing. In contrast to other means of marketing, you will be able to communicate with your audience directly through their email inboxes without the need for a middleman. That implies that you are not dependent on a social media site like Facebook or Twitter or vulnerable to prospective changes in policy that might make your messages unheard. Not very long ago, Facebook decided to modify its system so that only a portion of posts from pages reached followers. Your emails are delivered directly to the recipients when you utilize email. Nothing can stop you from communicating with them, and you are confident that the recipient will get every message you send.
It implies that even if Facebook decides to deactivate your account for no apparent reason (this has really occurred to me), or if they decide to cancel their accounts, you won’t lose your extensive list of subscribers. You and the subscribers have a direct relationship in this situation. However, that barely scratches the surface of what makes email marketing so effective. As you’ll see in the remaining sections of this research, email marketing has a ton additional benefits, which should encourage you to devote more time and effort to it. By the time you’ve finished reading this, you’ll understand exactly why email marketing is an important component of your online business, and will eagerly read the rest of this online mini-course.
First A Few Stats…
Let’s first look at some statistics that demonstrate how effective email marketing is and how it is changing business. Did you know the following stats?
The ROI for email marketing is 4,300%.
91% of consumers check their email every day (the majority check it much more often!)
According to surveys, email marketing is more profitable than PPC, affiliate marketing, content marketing, display advertising, mobile advertising, and social media marketing.
66% of American adults over 15 have bought something as a direct result of email marketing.
One-third of customers claim to only open emails based on the subject line.
So, what does all of this all tell us?
Let’s start by thinking about ROI. The low barrier to entry is the real driver of email marketing’s high return on investment. ROI stands for “return on investment,” which is the difference between the money you make and the money you spent to get there.
You simply have to pay for an autoresponder in email marketing. After creating an autoresponder account, the only thing left to do is to write the emails and guess how much it costs to send an email… Absolutely nothing… except for your time and it doesn’t really require much time either. In short, email marketing is a really quick and cost effective way to begin marketing.
Another interesting stat is the that 91% of consumers check their email every single day. And though that’s a huge number, the real percentage is probably much higher than that. The reality is that most of us check our phones not only every single day but several times throughout the day.
The reason for this is that we receive a notification every time a new email arrives. It’s much harder to miss an email than it is to miss a Facebook post or a tweet on Twitter tweet.
With email, you not only check your inbox frequently but also receive notifications whenever a new message arrives.
4 Reasons You NEED to Invest in Email Marketing
Here are some of the top reasons that you should invest n email marketing:
1. Email Marketing is More Personal
Simply put, email marketing is far more personal than other types of marketing, which is the first and most crucial factor to take into account. You are messaging someone in their inbox when you send them an email, which means that your message will be shown alongside messages from their friends and family as well as all the other things they signed up for. Your messages are suddenly parsed and interpreted in a different way. Your email message will assume the same relevance as the correspondence in the folder because it has suddenly been placed there. It is your responsibility as a marketer to capitalize on this as well by ensuring that your content is presented in a way that seems direct and personal. This will have a lot better impact on readers and increase their propensity to sit up and pay attention to what you’re saying. Individuals prefer messaging from other people, not from businesses.
2. Email Marketing is Immediate
You have complete control over your message when using email marketing, including the moment at which it is sent. You can post a message on Facebook or Twitter in the hopes that your followers will read it at some point in the near future. However, as we’ve already established, email marketing means that your subscribers will feel a tingle in their pockets as soon as the fresh 8 message arrives. Even if they have a number of unread messages, they will still frequently check their messages to delete those unread contacts throughout the day. This is because they won’t receive notifications for every new message. Now since you can timing when your message is seen, you have some control over the receivers’ emotional states at the moment of your message’s delivery and their potential reactions. This is essential because, just like in comedy, timing is vital in marketing. You can take advantage of current events or the fact that your subscribers are probably sleepy and therefore more impulsive if you can deliver a message at the correct moment. No other kind of marketing can give you this level of control. In the upcoming reports, we’ll learn more about how to use timing in email marketing.
3. Permission Is Required for Email Marketing
Since it increases the effectiveness and impact of every communication, this is actually a crucial component of email marketing. The plain truth is that you must get he recipient’s express consent before sending them any marketing emails. And to get that authorization, you need their email address and other contact information. They cannot possibly do this by accident because it is not as simple as clicking “like.” You might initially assume that this would be a bad thing. After all, it implies that your mailing list will be significantly smaller and that your subscribers may be less likely to subscribe. However, that is actually a good thing. An enormous plus. Why? As a result, your contacts are of considerably higher quality. In marketing, quality always outperforms quantity, and by a significant margin. Your recipients will read your messages and be far more likely to click “purchase” or forward the message to friends if they truly want to be there and are interested in signing up.
Additionally, the act of providing you with their email address strengthens that trust. When someone gives you their email and invites you to message them, they are showing that they trust you not to abuse that power and that they value your ideas enough to give up some of their privacy. They ‘join’ your movement in this manner. Again, we’ll look at how you can ensure your contacts are 100% valuable and the right fit for your list in future instalments.
4. Email Marketing Enables Wise Data Use
Something that a lot of eBooks and blogs don’t touch on is just how much data you get when you use email marketing, or how flexibly you can use that data. With email marketing, you’ll be able to sort your contacts into categories, so that you can choose to target only the right kind of recipient with your messages. That might mean that you send messages only to people of a certain age, a certain gender or in a certain location – and this can drastically increase your conversion rates. However, email marketing also makes it possible to keep track of interaction. You can use cookies in order to see which of your subscribers are actually reading the messages you’re sending and which aren’t. You can also see which of your subscribers are visiting your site and even whether or not some of them might have looked at your products.
All this means you can see which leads are cool, warm and ‘hot’ and in turn, that means you’ll be able to try and convert only the right recipients that are likely to be tempted and not likely to be frustrated at your contact. On top of that, seeing this kind of information can help you to design better campaigns – by seeing which types of message get opened the most and which types of recipients are more receptive to your message (so that you can try and get more like them). In short, email marketing gives you control over numerous very important metrics which allows you to target precisely the right people at precisely the right times. When you combine all these different factors, you have a method of marketing that is simply unparalleled. Many marketers and business owners will put it off as it seems like a lot of work but in reality, once it is set up and you understand how it works, it couldn’t be simpler. And the pay off is enormous. Email marketing absolutely MUST be a part of your marketing strategy and over the rest of this course you’re going to learn how to take advantage of it in a MASSIVE way. Buckle in!
At the heart of any successful business is a strong relationship with its audience. Building trust, loyalty, and engagement with your customers can lead to long-term success and growth. In today’s digital age, businesses must prioritize building relationships with their audience online, as well as offline.
In this guide, we will provide you with the strategies and tactics necessary to build strong relationships with your audience, increase engagement, and drive business growth.
1. Understand Your Audience
The first step to building relationships with your audience is to understand who they are. This means creating detailed customer personas and gathering data on their demographics, interests, and behaviors. By understanding your audience, you can tailor your messaging and marketing efforts to speak directly to their needs and interests.
When creating customer personas, it’s important to consider factors such as age, gender, location, income, education, and job title. You should also consider their pain points, interests, hobbies, and preferred communication channels. You can gather this data through surveys, social media analytics, website analytics, and customer feedback.
2. Personalize Your Communication
Personalized communication is key to building strong relationships with your audience. Use email marketing software to segment your audience and deliver personalized messages based on their interests and behaviors. Address your customers by name, and use language that resonates with them. This will show your customers that you understand and care about their needs, and that you are invested in building a relationship with them.
When sending personalized messages, it’s important to avoid sounding robotic or generic. Use a friendly, conversational tone and add personal touches such as their name or recent purchase history. You can also use dynamic content to automatically update your messages with personalized content based on their behavior.
3. Be Authentic
In today’s world, authenticity is more important than ever. Consumers want to do business with companies that they trust and believe in. To build trust and credibility with your audience, be authentic in all of your interactions. Be transparent about your values, mission, and goals. Share your successes and failures, and be honest about your business practices. This will help you build a strong foundation of trust with your audience.
Authenticity can also be demonstrated through your brand’s visual identity and messaging. Use unique and engaging visuals, such as custom graphics or original photography, to differentiate your brand from competitors. Use a consistent tone and messaging across all channels to establish your brand’s voice and personality.
4. Offer Value
Offering value to your audience is essential for building relationships and driving engagement. This means creating content that is educational, informative, and entertaining. Provide solutions to your customers’ problems, and offer tips and advice to help them achieve their goals. This will demonstrate your expertise and build trust with your audience.
When creating content, it’s important to consider your audience’s interests and pain points. Use keyword research to identify the topics that your audience is searching for, and create content that addresses those topics. You can also use social listening tools to monitor conversations about your brand and industry, and create content that addresses common questions or concerns.
5. Engage on Social Media
Social media is a powerful tool for building relationships with your audience. Use social media to engage with your customers, share valuable content, and address their concerns and questions. Use social listening tools to monitor conversations about your brand, and respond to feedback and criticism in a timely and thoughtful manner. This will show your customers that you care about their opinions and are committed to providing exceptional customer service.
When engaging on social media, it’s important to consider your brand’s tone and messaging. Use a friendly and approachable tone, and respond to comments and messages in a timely manner. You can also use social media to share
user-generated content, such as customer photos and reviews, to showcase your brand’s authenticity and build trust with your audience.
6. Host Events and Webinars
Hosting events and webinars is a great way to connect with your audience and build relationships. Offer valuable content and insights, and provide opportunities for your audience to ask questions and interact with your brand. This will help you build trust and credibility with your audience, and establish your brand as a thought leader in your industry.
When hosting events and webinars, it’s important to promote them effectively to your audience. Use email marketing and social media to create buzz and encourage sign-ups. You can also partner with other businesses or influencers in your industry to reach a wider audience.
7. Collect Feedback
Collecting feedback from your audience is essential for understanding their needs and improving your products and services. Use surveys, focus groups, and customer feedback forms to gather insights and feedback from your customers. Use this feedback to improve your products and services, and to tailor your messaging and marketing efforts to better meet your customers’ needs.
When collecting feedback, it’s important to make the process as easy and convenient as possible for your customers. Use short and simple surveys or feedback forms, and offer incentives such as discounts or freebies to encourage participation. You should also use the feedback to make tangible improvements to your business, such as updating your website or adding new products or services.
Building relationships with your audience is essential for driving business growth and success. By understanding your audience, personalizing your communication, being authentic, offering value, engaging on social media, hosting events and webinars, and collecting feedback, you can build strong relationships with your customers and drive long-term success.
Remember that building relationships with your audience is an ongoing process, and requires consistent effort and attention. By prioritizing relationship building, you can create a loyal customer base, increase engagement, and drive business growth.
Thanks for reading this comprehensive guide to building relationships with your audience. I sincerely hope that you find these strategies and tactics useful, and that they will help you achieve success in your business.
As you now know, building relationships with your audience is key to driving business growth and success. But we understand that it can be overwhelming to know where to start.
That’s why we’re excited to offer you our free ” Social Marketing Mastery ” training. In this training, we’ll teach you how to create compelling offers and sales pitches that will help you win over your audience and drive conversions.
By signing up for our “Social Marketing Mastery” training, you’ll gain access to valuable insights and strategies that will help you build stronger relationships with your audience and drive business growth.
Don’t miss out on this opportunity to take your business to the next level. Sign up for our free “Go For Yes” training today and start building stronger relationships with your audience.
In a previous post, I spoke about “The Law of the Farm”, which basically says, “You must reap before you sow!”
In that post, I also mentioned how I kinda took “The Law of the Farm”… literally and started gardening.
That was years ago, and at the time I had a little garden that was about 8 feet by 10 feet. I now live on a farm in the tropics on which I’ve also planted a small vegetable garden.
Gardening has become, for me a sort of meditation as well. And every little act that I take in that garden reminds me of things that are important to my online business and in my life.
In this article, I am going to share with you 7 “Lessons From the Farm.”
1. Prepare the Soil – Believe in the Abundance of the Universe
We are often told by the media, our leaders, and educational institutions that “There isn’t enough”. They tell us that there is an oil shortage, a water shortage, not enough money, not enough food… But everything around us tells us that this is a lie.
The farmer plants his seeds expecting (believing) that the Universe will eventually turn every single seed into a multitude of fruits and seeds. This universe is a universe of abundance.
Think about it…
There are billions of people on this planet, most of whom are dealing with one struggle or another. If you can become the person who is able to solve just one of those billions of problems and deliver the solutions to a very small fraction of those billions of people, you will create wealth in your life.
Scarcity only exists in our minds. Believe in it and an abundance of scarcity awaits you… Believe in abundance and you will see it manifest all around you.
Become like a farmer and prepare the garden of your mind by first believing in the abundance of the universe. – believing that there is more than enough for you and that it is awaiting delivery to you.
2. Sow The Seeds of the Fruit That You Desire
Unfortunately, a lot of people in the opportunity space just have the wrong mindset. They are seeking a 1-click-get-rich-with-no-work solution. They want to eat the fruit before they have sown the seeds of success.
In the real world, this is just not possible…
Not when it comes to my little garden, or when it comes to your life and your business.
I can’t eat the tomatoes before I have planted the tomato seeds…
And you can’t reasonably expect to get rich without first sowing the seeds of wealth.
In every aspect of your life, you must sow the seeds of the fruit that you desire first.
And here’s an addon principle…
The garden of your mind is where all of your future success will spring from, so continuously plant seeds in that garden that will produce the fruit that you desire in your life.
Fruit Harvested From My Farm
3. Consitently Nurture the Garden
It’s not enough to sow seeds. You must also nurture those seeds until they bear fruit. The garden must be watered and fed. The various plants must be pruned. Diseased/dying plants must be removed.
This is also true in your life and in your business.
Your life is full of relationships.. You have relationships in your business, and you have relationships in your private life. Those relationships must be respected and nurtured if you want them to bear fruit.
Your investments need to be watched and your portfolio adjusted.
Every time that you send an email to the people on your list and provide them with valuable information, you are nurturing those relationships.
Every time that you kiss your loved ones, you are nurturing those relationships.
Every time that you check and make adjustments to your business strategies, your investment portfolios, your saving plans, you are nurturing your financial garden.
You must constantly and religiously nourish your gardens.
4. Remove Weeds and Pests…
Every morning, one of the tasks that I do is remove any weeds that I find in the vegetable garden. If I allow weeds to grow in the garden, they will spread and limit the growth of the seeds that I have purposely planted.
So too with your mind. The world is full of negativity. And if you allow any seeds of negativity to take root and flourish in your mind, they will grow into weeds that, if allowed to grow unchecked, will choke the life out of any seeds (dreams ) that you have purposely planted there.
So be vigilant in getting the weeds out of your mind and, consequently, your life and your business. Mind the garden of your mind. You must do everything, and anything that you have to do to prevent the seeds of negativity take root in your mind.
And when you find them, pluck them out.
Sometimes the people in your life are like pests in a garden. They are there to eat away at your garden as you nurture it and in many instances are responsible for planting weeds in the garden of your mind.
Therefore, you must be picky about the people that you allow around you. Only associate with those who help you nourish your garden. You should not allow negative people in the space where you are nurturing your dreams. You must weed them out.
5. Practice Patience..
One of the biggest problems that I see in the opportunity marketplace, and in our society in general, is that everyone wants it now. Instant Potatoes, spray-on tans, get rich quick…
People just don’t seem to have the patience that is required to plant the seed and nurture that seed until it bears fruit.
Your success in this business and in life is going to depend largely on your ability to wait until the seed that you have planted and cared for has matured into fruit-bearing trees…
Those trees won’t grow overnight, but when they start bearing fruit, it will all have been worth the effort and the wait.
6. Keep the End in Mind…
One thing that will keep you motivated is being able to visualize and re-visualize the outcomes that you desire. Keep the end goal of your efforts in mind.
This serves two purposes:
By constantly bringing in mind the end goal – the income, the lifestyle that you wish to enjoy, you will constantly remind yourself of why you are putting yourself through this ordeal of learning how to market on the internet.
By keeping the end in mind, you are training your subconscious mind as well. Everytime that you write your goals, or look at your vision board, you are telling your subconsious mind over and over again what it is that you want and as a result, your subconscious mind will go to work making what you desire a reality in your life. It will constantly be on the lookout for opportunities that will help move you towards your goals each and every day and it will go to work, moving you closer and closer towards your goal even as you sleep.
7. Have a Grateful Heart…
It’s easy to have gratitude after the harvest, but we must learn to be grateful for everything of value in our lives. Oft times, that means being grateful for having survived negative experiences as well, simply because you weathered and survived that storm – and, hopefully, came through it as a better person.
Get into the practice of being grateful.
Be Grateful for the morning sun
For the rain that is needed to nourish your gardens,
For weeds that keep you vigilant,
For future opportunities to sow new seeds.
And when the harvest comes, be grateful for that as well and share, because again, there is more than enough for you.
I think that a lot of people suffer through life simply because they don’t have the ability to appreciate and be grateful for and happy with the blessings in their lives. And because they focus on what they don’t want, more of what they don’t want to grow in their lives.
Be grateful for every win large or small. Focus on what you do have and what you want and more of that will appear in your life.
Conclussion…
The Law of the Farm is a universal law. It applies to every aspect of your life and of your business.
If you want to see the results that you desire, you must…
Prepare the Soil of your garden.
Sow seeds that will produce the fruit that you desire.
Nurture your garden
Remove weeds ( mostly from your mind )
Practice patience..
Keep the Vision of your Goal in Mind.
Be Grateful.
At the end of it all, if you apply “The Law of the Farm” to every aspect of your life, you will discover that the thing in your life that has grown the most, is you.
If you found value in this article please share with your friends and to subscribe to my blog, so that you will be notified when I create content just like this.
Are you looking to start and/or grow your online business this year? If so, this post is for you!
Back when I started my internet marketing business, one of the primary reasons that I was having such a problem getting it off of the ground was that I basically didn’t have a strategy in place.
In today’s video, I’m going to give you a six-step action plan that will help you get your online business off of the ground this year.
Now, before we get into the meat of the actual action plan. There’s a point that we must cover in order for this action plan, to help you. That point is that a plan is only as valuable as the follow-through behind it.
Most people don’t make anything happen in this industry for one reason.
They simply never take action!
They never follow through and do anything with the endless amounts of life-changing information that they are given on a daily basis and for the first year or so after coming online, I was exactly the same way.
I’d buy a product of the product and learn strategy after strategy. Always seeking more information without ever really getting off my ass to make things happen. It’s one of the worst feelings you can possibly experience in your entrepreneurial journey. The feeling of being bogged down and paralyzed by too many options without ever acting upon any of them.
It’s a situation that a vast majority of online, entrepreneurs, give themselves in to, and many never get out.
According to an article that I read about six months ago. 85% of everyone trying to start an online business at some point or another experiences either information overload or analysis paralysis, and many never break free from their devastating questions.
Don’t let that happen to you.
Take action based on everything in today’s post and begin to build confidence in your own abilities, to execute.
And here’s a mini-lesson: Confidence isn’t something that you just wake up one day with. It’s like anything else. It’s built through consistently taking action through expanding your comfort zones and through becoming an individual who feels confident in their abilities based upon past experiences.
All right. Now, for the action plan…
Step 1 – Start budgeting every month for paid advertising.
Paid advertising is what’s going to allow you to build your business at the fastest rate humanly possible.
Traffic is the lifeblood for your online business. And with paid advertising, you can have floods of it sent to any capture page you want within minutes.
Start small, cut out, the Starbucks and dinners out and start building up a paid advertising budget. Even if it first is only $100 a month, begin the process and get in the game.
Step 2 – Use your advertising budget to build your list.
Your email list is the single most valuable asset in your online business. Imagine being able to get your sales message in front of 1,000, 10,000 or even 100,000 people by simply hitting, “send” in your autoresponder back office.
That’s completely possible when you consistently focus on building your email list, every dime you spend on paid advertising should be going towards building your number one asset – Your email list.
When it comes to traffic generation, you must choose one form of traffic generation that appeals to you and dedicate yourself to mastering it.
Expect to waste some money. There will be a learning curve, but when it’s all said and done, you know will know how to drive floods of traffic anywhere you want on complete demand and the investment will have been well worth it.
Setting up your own paper lead program is, in my opinion, the most risk-free way for you to start generating leads and making sales on autopilot while you learn to effectively drive traffic through other mediums.
Step 3 – Leverage a Done-For-You offer to begin promoting.
Most people get this one wrong. But let’s talk about it for a second anyway.
If you are new to marketing, don’t try and do everything yourself from the very beginning. There are offers that you can promote for comissions that have been created by eight-figure earners.
Now, ask yourself, Do you think that their sales copies sales videos and sales webinars convert better than yours?
Probably?
Right?
So don’t try and reinvent the wheel. Creating your own products will come later. But until you’re building your list, consistently making sales, and implementing number four of today’s action plan. It’s probably a good idea to leverage a Done-for-you offer.
Step 4 – Learn Do and Teach simultaneously.
It’s widely understood that being the leader and authority in your marketplace makes everything easier. As the leader and authority, your levels of influence rise, significantly and sales become incredibly simple. People will buy anything you offer because they look at you as the solution for their problems. As an authority, you will be seen as an individual of value.
No one will doubt your products or service quality and low sales volume will become a thing of the past.
But here’s the deal. The only way to become a person of value or leader and authority is to constantly add value to the marketplace.
This is where the LEARN-DO-TEACH methodology comes into play.
As you begin to learn new skills, implement them and take more and more action, you need to simultaneously teach people what you’re learning and doing.
Set up a blog, or a Youtube channel, and for every action that you take, teach people what you did and what the end result was with a blog post. Even if it was a failure, showing people what not to do can be just as powerful and valuable and showing people what to do. Then go ahead and send the blog posts out to your email list that you’re building.
The process of creating problem-solving, value-driven content and then consistently sharing it with your list. will allow you to build a relationship with your list.
This month, my personal business. I had three high-ticket sales of over 2K.
And guess what? I’ve talked to each of those individuals on the phone and they each said, pretty much the same thing. Something along the lines of I’ve been following you for a while through emails and blog posts, and I’m finally ready to get started and you just seemed like the right person to join now.
Ask yourself. Why on Earth would I just seemed like the right person to join?
It’s because I’ve been the person consistently solving their problems through blog posts, YouTube videos, podcasts shows, Etc, and putting in the work to build a relationship. If you consistently do this, sooner or later your prospect will be ready to join.
The question is whether or not you’re the person that they’ll seek out, and when they’re ready.
Step 5 – Get comfortable with investing heavily in yourself.
The most successful people in our or any industry realize one thing – That their intellectual capital is their number one most valuable asset.
So, I guess that your email list is actually number two…
And by intellectual capital. I mean, what you know, your skill sets.
Getting comfortable with spending money on products, attending events, and getting the necessary coaching that adds to your intellectual capital will be one of the things that makes or breaks your business success. I’m sure you’ve heard the term – “You don’t know what you don’t know.”
Well by investing in yourself and taking your education seriously throughout this year, you will drastically increase what you do know, thus, empowering yourself with the knowledge necessary to accomplish your goals.
The important thing to realize is that investing in yourself is a skill to be learned like anything else you can start small with $10 ebooks and slowly scale and you’ll soon, find yourself, spending thousands of dollars a month on your marketing education without hesitation.
Nowadays. I’m expanding my comfort zone and will without hesitation buy pretty much everything that I see that could possibly help me up to about the five thousand dollar mark.
That’s about where my current comfort zone maxes out and one of my New Year’s resolutions. It’s to smash that comfort zone and invest more in myself than ever before.
Step 6 – Stay consistent.
I’m going to keep this step brief because I feel it should be obvious.
Look, if you take the action plan that I’ve given you today and run with it. You will see results. But only if you stay consistent in implementation,
Realize that you’re running a business and running a business takes having operating hours where you consistently sit down and get shit done.
Commit to six months of action. You’ll be shocked at what will happen for you and your business.
And that my friend, is it?
So starting today,
Start budgeting every month for paid advertising to build your advertising budget.
Always build your list
Leverage a done-for-you offer to begin promoting.
Learn, Do and Teach Simultaneously.
Get comfortable with investing heavily in yourself and…
Stay consistent.
Follow this simple 6 step action plan and this year will surely be the best year of your business life.
If you’d like, more help with making this the year that you achieve success in your online business, click here to get access to the system that I use to generate 5 figure months.
With that said, if you found value in this article, go ahead and let me know what your biggest takeaway is in the comment section below and don’t forget to subscribe and share so that you are notified when I create more content just like this.
Do you have an Attractive Character that draws people to either buy your products or join your business opportunity? If not, then now is the perfect time to learn what an attractive character is and how to use the attractive character to market your business.
Several years ago, when I first got started in online marketing and network marketing, I found this guy online who had achieved a degree of success on the internet that I aspired to. Now what really drew me to him was not simply the degree of success that he had achieved, but that he had come from a background that was similar to my own and had faced some of the same challenges that I had faced. In fact, the first time that I saw him on a Google hangout telling his story, I thought…
This guy and I come from very similar backgrounds
I like this guy
We have similar experiences and have suffered some of the same pitfalls…
I trust what he is telling me, and
If he could achieve this level of success, so could I!
Now I wouldn’t call him a guru, but what I would say is that he had learned how to develop what is called an “Attractive Character” to help him market his network marketing business opportunity
What is an Attractive Character
So what is an attractive character? Do you remember Jared of Subway or how about Flo from Progressive Insurance, or the guy who used to say “Do You Hear Me Now” from Verizon. Each of these was an attractive character developed by the companies that they represented to help them sell their products and services. They were basically normal everyday people that you could possibly meet as you were walking down the street.
How to Develop an Attractive Character
How are you framing your brand’s Attractive Character?
Locking this down will make the content creation process infinitely easier.
I learned about The Attractive Character concept directly from Russell Brunson’sDot Com Secrets book. (If you haven’t read Dot Com Secrets yet or you don’t know who Russell Brunson is, stop everything you’re doing and google him and order your free copy).
Your Attractive Character is the person that your audience connects with. Think of Gary Vaynerchuck from VaynerMedia, Oprah, or ( for better or worse ) Jared from Subway.
Your Attractive Character is the person that will prove to your audience that their goals and dreams are not only possible but attainable for them. So how can you build an Attractive Character for your brand?
It starts by locking in these key elements:
1. Story
What challenges did you overcome to achieve the results that you have today?
Your backstory is what humanizes you. It’s what gives your audience a reason to follow you. It’s what shows them that you started right where they are, and how you’re where they want to be. Your story is what gives your audience hope that they can achieve their goals (which should ideally be aligned with what you’re selling them).
2. Parables
What actionable lessons have you learned from your journey? How can you frame these into parables? This is where a significant amount of your content will come from. These lessons are what will provide actual value to your audience. How can you take what you learned to make their journey easier and help them reach their goals faster?
3. Character Flaws
It’s important to avoid trying to frame yourself as some kind of perfect person who doesn’t make mistakes. People are drawn to people who are similar them; warts and all. They are drawn to vulnerability. Show your audience that you’re human and you make mistakes too. This only gives them more hope that they can achieve their goals, because they’re just like you.
4. Polarizing
Don’t be a people pleaser. In order to really connect with your audience, you need to show them that you’re not for everyone. Certain people won’t follow you or like you, and that’s just fine Some people like classical music and others like jazz… Your job is to find the people who like you and serve them. The people who DO follow you will be extremely loyal (and will likely buy all of your products).
Identity
Once you understand how to tie your four key elements together, you need to to form your identity.
This can be broken into four elements. Pick the one that best suits you.
The Leader — Are you the type of person that will take charge, be a thought leader, and call the shots?
The Adventurer/Crusader — Are you the type of person to try new things in your industry, test out new strategies, and come up with creative ways to succeed?
The Reporter/Evangelist — this one is an easy place to start. Just interview other thought leaders in your industry via podcast or blog. You will be given high-value by association with them.
The Reluctant Hero — Maybe you never wanted to be in the spotlight, but you had to because it’s for the greater good. This positions you as someone who truly has value to give. You’re only in this position because you KNOW that people need your product.
Story Lines
Finally, you will need to frame storylines that draw your audience in and teach them how to achieve their goals. People learn better from stories than any other form of information delivery. Your storylines are how you will tie together your four key elements and your identity.
The Story Line options are:
Loss & Redemption — think of Dave Ramsey going from totally broke at age 28 and then going on to become a Financial Coach (and selling his course).
Us vs. Them — Russell Brunson makes content specifically for non-funded or Non-Venture-Capital backed entrepreneurs. He refers to them as the “Real Entrepreneurs” that have to get creative with their marketing because they don’t have an endless pool of money.
Before & After — think about Jared from Subway and his transformation.
Amazing Discovery — this is why diet products and hair loss products always sell so well. These brands use an attractive character with a new discovery that solves a major pain point for the audience.
Secret Telling — Secret telling positions the attractive character as an authority figure and thought leader.
3rd Person Testimonial — Nothing is more powerful than social proof. If other people are praising you or your brand as a thought leader and someone who others can trust, it will go a very long way.
As a marketer, you have to develop your own attractive character and be able to find interesting ways to introduce that persona to your audience.
In most cases, YOU will be your attractive character. In fact, one of the key principles of attraction marketing is that you should brand and market YOU, not your business opportunity, and developing your attractive character is part of building your brand. As you expose your business opportunity to others, you might find it beneficial at some point to develop other attractive characters as well. For instance, you might want to promote the attractive character of one of your team members who have achieved success by following your coaching?
When developing your attractive character you have to ask yourself, “How attractive is my character?” “How interesting am I to watch.” If I were on a television show ( or youtube video), why would anyone watch me?”
In the next article, I will reveal to you what makes up an attractive character and the things that you need to consider when developing your own attractive character to help you market your MLM business opportunity or promote your affiliate offers.
Have you ever been told that if you study hard, go to a good school, get a stable job, and make lots of money, you’ll be happy? Yeah, me too. But guess what? Even if you do all that, you might still feel like something’s missing. If that sounds like you, keep reading—I’m going to help you figure out how to think like a successful entrepreneur.
The Usual Path: Is It Really Enough?
Most of us grow up hearing that following the usual path will lead to success. But even if you tick off all the boxes—like getting good grades, going to college, and landing a job—you might still feel unhappy. If your job is stressing you out and not bringing you joy, it’s time to ask yourself, “Why am I doing this?” and, “Is there something else I could do?”
Finding Your Spark
Some people have that entrepreneurial spark from a young age. For me, it started when I was a teenager. I took on different jobs not because I had to, but because I wanted to learn and earn money to try out my own business ideas. Sure, some of those early ideas failed, but they taught me a lot and made me even more excited about starting my own business.
Losing Your Spark in a Boring Job
After I finished school, I got a corporate job. At first, it seemed like a dream, but over time, I felt stuck and uninspired. The real wake-up call came when I wasn’t allowed to take time off for a wedding. I started thinking, “Is this really what I want to do with my life?” That’s when I realized I wanted more freedom and creativity in my work.
Taking the Leap: Starting My Own Business
Starting my own business was scary, but I knew I had to try. I started as an real estate investor while still working my day job. It was tough, but it made me realize how much I loved working on something I was passionate about.
Juggling Multiple Ventures
Once my real estate business started doing well, I started a small convenience store. Running two businesses while working a full-time job was crazy busy, but I loved it. I felt more alive when I was working on my own business than I ever did while sitting in my cubicle at my 9-5. Eventually, I had to make a choice—so I quit my day job to focus on my businesses full-time. It was super scary, but I knew it was the right move.
Changing How You Think
Quitting a stable job to start your own business is a big change. You have to push away the fear and focus on what’s possible. This change in thinking is super important—it’s what helps you keep going, even when things get tough.
Do What You Love
One of the most important things about being an entrepreneur is loving what you do. When you’re passionate about your work, it doesn’t feel like work. Sure, there will be tough times, but if you love what you do, you’ll be able to handle it.
Learning from Failure
Failure is just part of the journey. Every successful entrepreneur has failed at some point. The key is to learn from those failures and keep going. Each mistake teaches you something new and brings you closer to success.
Build a Support Team
You can’t do it all alone. Surround yourself with people who have skills you don’t. Also, find mentors and other entrepreneurs who can give you advice and support. Having a strong support team makes a big difference.
100% FREE COURSE
How ANYONE Can Launch The #1 Beginner Friendly Fully Automated Online Business From Home
WITHOUT having any Tech Skills, Following, Products or Experience
Set Small Goals
It’s easy to feel overwhelmed by big goals. Break them down into smaller, manageable tasks. This helps you stay on track and makes the journey to success feel less scary.
Celebrate Wins and Learn from Losses
As you work on your business, don’t forget to celebrate your successes, even the small ones. They remind you of how far you’ve come. And when things don’t go as planned, learn from it and move on.
Why Entrepreneurship is Worth It
Being your own boss, doing what you love, and making a living from it is amazing. But the journey isn’t always easy. There will be tough times and challenges, but if you stick with it, the rewards are totally worth it.
Wrapping It Up
Thinking like a successful entrepreneur is all about having the right mindset. It’s about following your passion, learning from failures, and building a great support team. Most importantly, it’s about believing in yourself and your ability to create the life you want.
FAQs
How do I start thinking like an entrepreneur? Begin by doing what you love. When you’re passionate about your work, it’s easier to stay motivated.
What if I’m scared of failing? Don’t worry—everyone fails sometimes. The important thing is to learn from it and keep going.
Why do I need a support team? Having people who can offer advice and help makes the journey easier and more fun.
How can I stay focused on my goals? Break down big goals into small tasks. It’s easier to manage and keeps you moving forward.
What’s the best part of being an entrepreneur? The freedom to do what you love and make a living from it is the best reward.
Years ago, when I first started venturing into the business world, One of the first business models that I tried was network marketing.
Now, I still believe that network marketing is a viable business model, but most people don’t make any money in it and I believe that the reason that so many people fail to build a viable business with that model is that most of the people who get into network marketing just don’t understand the “marketing” part of the business.
This is, in my opinion, the number one reason why people fail in their online marketing efforts.
They believe that they can just spam their links on Facebook and Twitter and that people will just click their links and they will get rich overnight. I know, because, that’s exactly what I was doing.
In fact, just the other day, I saw a leader of a network marketing group tell their “students” to post something about their opportunity and
tag everyone they knew.
This is not marketing. This is just spamming…
According to The American Marketing Association marketing is…
“the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.”
In short, marketing is…
Communicating offerings that have VALUE for customers, clients..etc.
If your product service does not provide value to your prospective customers, clients, and business partners, You will not be able to sell anything.
Remember, your job as a marketer is to serve others by helping them solve their problem.
In fact, if you have a product, service, or solution that helps people solve their problems, you have a moral obligation to help them by exposing them to your solution.. If you focus on just “making money” you probably won’t make much money.
People can sense your intention and your desperation will bleed through in your communications.
So get the dollars out of your eyes and focus on helping as many people as you can.
If you approach your business from this perspective, you will make more sales.
So, when you get started in the morning, ask yourself the following questions…
“How many people can I help/serve?”
“How, can I help more people today? “
“How can I provide more service to my current customers and business partners?”
Pay it forward!
One way that you can get new customers is to provide to your prospective customers and partners is to lead with value!
Start serving them by providing them with service BEFORE they pay you a dime.
Doing this helps your business in multiple ways…
If you start by providing value, and you do it well, your they will come back to you to see if perhaps you can serve them at a higher level.
It puts them in your debt. I believe that most people believe in reciprocity. By providing high-quality service for free, most people will feel that they owe you..
You get them in your funnel. Now if you haven’t heard of a sales funnel, basically, it’s the process where you get people who didn’t know about you or your business to become paying customers.
If you do this right, you get to communicate with your customers, and over time, build and nurture a relationship with them and turn them into paying customers and fans of your brand.
Another reason that many businesses fail is that they just don’t have enough people “coming through their doors”. As an online marketer, you need to have people coming to your website every day (traffic) and then you need a way to convert that traffic into leads.
How ANYONE Can Launch The #1 Beginner Friendly Fully Automated Online Business From Home
WITHOUT having any Tech Skills, Following, Products or Experience
100% FREE COURSE
Discover How To Post For Profit On Facebook
This website uses cookies and asks your personal data to enhance your browsing experience. We are committed to protecting your privacy and ensuring your data is handled in compliance with the General Data Protection Regulation (GDPR).
