High-ticket product sales are one of my favorite ways to earn a passive income. ls because there are so many opportunities to grow actual passive income. The exciting part is how much you can earn as an affiliate marketer.
The most important factor in your success as an affiliate is what kind of products you promote.
You can put in less effort, less time and make a lot more money.
Let me break it down as an example.
The reason why I like the high ticket is that you can sell one item at $ 1,000 instead of 1,000 items at $ 1.
So what one would you focus your energy on?
Would you focus the same amount of energy on one item for $ 1,000?
Would you rather focus more energy on trying to sell 1000 products at $ 1?
That is the difference between a high ticket and a low ticket.
The common myth that most marketers think that because the price of the high ticket is a lot more, it means that the customer will not buy the product.
Let me break it down to you and I’ll explain why that is. When it comes to high ticket, the three things that you have to know about high ticket:
1) It has a strong back end and you attract quality customers.
What does quality mean? It means quality customers. No tire kickers, or time wasters.
This process allows you to filter out the people who are not serious about your product. The business model allows you to focus on higher-quality customers. These are those who have skin in the game, and that is worth your time.
2) Raises the asset value.
When you take a potential customer through a funnel and you take them through a process. When you’re selling a high ticket item, it requires a low barrier price item to get the prospect through the door. As they go through the process, there is an opportunity to sell them on a high priced item.
The idea here is to provide as much value as you can upfront. At the same time focus on getting as much traffic as you can to your offers. The traffic can be a form of Facebook, Instagram or YouTube. This applies to both the organic and also the paid. How you get customers through the door is by getting them to opt-in for a lead magnet or buy a course under $ 100.
A low ticket item can be anything under $ 100. So when you take them to your low barrier offer, now they become a customer, so now this is where it gets really fun.
Now, that you’ve already delivered your product or a lead magnet. The next step is you start to provide value since they are now on your email list. So you want to start providing value. This is part of the nurturing process.
Here are some high ticket items that you can offer:
Inner circle mastermind – where there is a course you purchase then have a mastermind in a Facebook group
One on One coaching – can be coaching for 4, 8 or 12 weeks
Group coaching – where you meet with the group once a week on a zoom call
Weekend masterminds, or seminars – Rent a mansion in Las Vegas
The nurturing process is so important because when you drive in traffic, you take your customer through a process of them getting to know you through your daily e-mails.
This creates the know, like and trust factor.
Once you have established this, you can now start the upsell process.
In this video, I am going to show you how you can leverage yourself and take high ticket affiliate marketing to another level.
How do you build a high-performance culture in network marketing? A culture that ensures massive team growth and duplication?
Creating a high-performance culture in network marketing
If there was one reason I made it as an entrepreneur…
It would be because I was extremely coachable.
Whatever my mentor told me to do… I did!
Why wouldn’t I? He had exactly what I wanted.
Through my 24 years in network marketing and building a team over a million people…
I’ve learned a few things.
There are teams who explode with growth…
And there are teams who do not explode with growth.
The teams that explode with growth have great leaders that are coachable!
I have a team in Africa that were so coachable that they found ways to take my coaching beyond to me.
In fact, I have become their student in many cases…
I’m smart enough to realize that I’m not smart enough to know everything and I love seeing my students, so to speak, surpass me in their creativity as far as building teams & building leadership.
How were they able to do this?
Culture.
Which brings me to the first of three cultures necessary to implement in your organization if you want massive success…
Building a high-performance culture in network marketing: Score in 24
When you have a new representative join your sales organization, you want to help them make a sale in their first twenty-four hours.
Why?
It’s physics: An object in motion tends to stay in motion. An object at rest tends to stay at rest.
If you get your team member to take action immediately, they will end up gaining momentum and stay in motion.
Take that same team member and say this person isn’t given any assignment or direction…
You can bet your ass this person is going to stay at rest and not do much.
It’s our jobs as leaders to give our team members assignments.
The score in 24 models is a great goal, puts money in their pocket within’ 24 hours, and increases their confidence/belief.
I’ll let you in on a little secret…
A question to always ask and remember…
“Who do you know that we can go talk to right now?”
BOOM! This gets them to take action QUICKLY!
Will everyone do this?
Absolutely not!
But you will get a few people who quickly take massive action and those will be the leaders in your organization.
Do not FORCE someone to take action.
If you’ve given them their assignment…
You’re producing results yourself…
and you’re helping them but they STILL don’t do it…
Fine!
You can only do what you can do.
If someone isn’t taking action on your assignment in the beginning, then they’re not coachable & they probably won’t go all the way.
I’ve realized: work with the greedy not the needy.
Work with those who deserve it, not the ones who need it.
As soon as you bring somebody on…
Tell them to invite 4 people to lunch the following day and get working.
If it’s long-distance… get people on a webinar!
Building a high-performance culture in network marketing: Personal Production
Personally produce until you’re at the income level you want to retire at…
That’s when you can stop personally producing.
The team I have in Africa who are KILLING it have leaders on their team that consistently personally recruit 5,6,7 people/month!
As the leader, your team is always watching you.
When you stop personally producing…
Your team decides it must not be time to produce or they will lose beliefs within’ themselves.
Belief comes from SEEING not just talking about producing.
Should you only be focused on personal referrals?
Of course not!
You need to be working with your people.
Personally produce & don’t stop!
Building a high-performance culture in network marketing: Promoting events
Get your team to live events!
If your company doesn’t do any live events… FIND ONE!
If you want to be a top earner in your company…
make sure that your group has the highest percentage of people attending events compared to any other group.
Why?
Live events will give your team the juice needed to succeed in building a massive network marketing team.
When you’re seeing the company founders, people performing at a high level, and seeing people who ‘seem way too dumb to be at the top rank but are’ (Kidding… kind of), that creates a strong belief system within’ yourself & within’ your team.
If I look at the leaders in my organization and I ask them, “what was the one thing or one moment where you decided you were going to go all the way?”
Almost always they would say that it happened at a live event.
How to build a high-performance culture in network marketing: In closing…
Talk about these steps!
If you don’t talk about the score in 24, personal production, or live events…
People won’t do it!
So go score in 24…
Produce massive results personally…
And get your team to live events!
If you want some advanced training on leadership
Feel free to hop over to LeadwithMatt.com. I’ve got some strategies there on becoming a powerful leader and recruiting powerful leaders.
I’d love to hear what your biggest takeaway was out of this in the comments below.
If you feel like this can add some value to some others, feel free to share it.
Take care.
If you’d like to learn how to impact others, check out this blog post.
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